PROMO's Online Sourcebook

The Integer Group

7245 West Alaska Drive
Lakewood, CO 80226
US

Phone: 303-393-3000

Website: www.integer.com

Request More Info

Contact


Marc Ducnuigeen
President

Company Overview


US Offices: Chicago, Dallas, Denver, Des Moines, New York

Company Description
The Integer Group® is one of the world’s largest promotional, retail, and shopper marketing agencies, and a key member of Omnicom Group Inc. Integer lives at the Intersection of Branding and Selling® and creates strategic marketing solutions for clients in categories that include retail, beverage, packaged goods, telecommunications, home and shelter, automotive aftermarket, and power sports. Integer has more than 1200 employees, with global offices in the U.S., Africa, Asia, Australia, Europe, the Middle East, North and South America.

Approach
We believe that shopping doesn’t just happen within the aisles of a store, nor does it just happen online. It’s a continuum – one that’s not always linear or logical, but one that is constant. Our job is to understand the journey people take and uncover actionable insights at Pre-Tail®, Retail and Post-Tail® to drive shoppers from consideration to purchase to advocacy. Whether it’s on a shelf, on a blog or at a party, we offer brands a comprehensive arsenal to pull consumers along what we call The Shopper Continuum®.

Specialization
• Promotional Marketing
• Retail/Shopper Marketing
• Digital Retail Marketing

Capabilities
• Insight & Strategy
• Field Marketing
• Advertising
• Media Planning and Buying
• Hispanic Shopper Marketing (www.integervelocidad.com)
• Customer Relationship Management
• Event Marketing
• Mobile Marketing
• Public Relations
• Co-Op Management
• Creative Services
• Production Services

Specialties