Draftfcb
101 E Erie Street
Chicago, IL 60611
US
Phone: 312-425-5000
Website: www.draftfcb.com
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Contact
Tina Manikas
EVP, Global Retail & Promotion
Company Overview
Founded: 1873
Company Description:
With equal focus on creativity and accountability, Draftfcb is the first global, fully integrated marketing communications agency for the digital age to operate against a single P&L without any silos. The agency is driven by a singular focus on consumer behavior as expressed by its proprietary 6.5 Seconds That MatterSM operating system, which recognizes the importance of producing creative work that really matters to consumers in the brief amount of time they are willing to give marketers in today’s media-saturated world. The Draftfcb network spans 150 offices in 90 countries and employs approximately 9,000 people. Part of the Interpublic Group of Companies (NYSE:IPG), the agency's corporate leadership team includes Howard Draft, executive chairman; Laurence Boschetto, CEO and president; Jonathan Harries, vice chairman emeritus; and Neil Miller, chief operating officer. For more information, visit www.draftfcb.com.
Specialization:
Strategic planning, research, ideation/concept development, media planning/placement, digital marketing, program execution, national and account-specific promotions, calendar planning, retail marketing, merchandising, direct, loyalty and fulfillment services, CRM, environmental branding.
Clients:
Beiersdorf, Boeing, Brown-Forman, Cox Communications, Del Monte Foods, Discover, Dockers, Dow Chemical Company, Fisher-Price, GlaxoSmithKline, Haier, KFC, Kmart, Kraft Foods, Lilly, Merck, MilkPEP, MoneyGram, Motorola, Newell Rubbermaid, PACCAR, Pfizer, Sony, Taco Bell, UnitedHealth Group, United States Postal Service, Volkswagen
